Winning at search engine optimization is an important ingredient for sales growth. If you are planning to translate your website for foreign or bilingual markets, international search engine optimization might seem especially daunting. It shouldn’t. Although SEO guidelines seem to change constantly, your development team and your language partner can work together to give your multilingual site a head start on the road to optimization.

“10 Steps for Core International SEO” explains how to lay the groundwork for International SEO during the localization process. You’ll find answers to questions such as

  • Should I choose a country-level top level domain or multilingual sub-directories?
  • What are hreflang tags and how are they deployed?
  • How do I make the site visible to the right search engines for my audience?
  • What are some typical pitfalls to avoid?

SEO can be complicated and sometimes confusing. Scriptis helps our clients establish a solid foundation by creating multilingual websites that overseas customers can find.

To receive a free download of “10 Steps for Core International SEO,” subscribe to our monthly email update. Check your inbox (and your spam folder, just in case) for the link.

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